Canny is a comprehensive customer feedback management software designed to help product teams collect, analyze, and prioritize feature requests efficiently. It serves as a central hub for all product feedback, eliminating the problem of scattered ideas and requests across various communication channels. By centralizing this critical data, Canny empowers companies to move beyond guesswork and make informed, data-driven product decisions.
The core value proposition of Canny lies in its ability to streamline the entire feedback lifecycle, from initial capture to final product update. With the introduction of powerful AI features under "Autopilot," Canny automates many manual tasks, such as capturing feedback from conversations, deduplicating requests, and summarizing lengthy discussions. This automation significantly reduces the operational burden on product teams, allowing them to focus on analysis and execution.
Canny is targeted at product managers, development teams, and customer-facing roles in companies ranging from fast-growing startups to established enterprises. The key benefit is building better products faster by truly understanding user needs and motivations. By fostering a community around the product and closing the feedback loop, Canny helps increase customer engagement, reduce churn, and ensure that development resources are focused on the features that deliver the most value.